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Choosing a Coach

Author:  Liz Bywater, PhD
Date:  November 08, 2006

A growing number of business owners, managers, and senior executives are
discovering the benefits of working with a coach. Even those performing
at the very top of their game are finding room for personal and
professional growth.


The potential benefits of working with a coach include, but are not limited to:



  • Improving your workplace communication skills.

  • Learning how to work most effectively with peers, supervisors,
    and direct reports.

  • Helping you see yourself as others see you - the good, the bad,
    and the ugly!

  • Developing insight into your psychological blind spots - and finding ways to stop shooting yourself in the foot.

  • Finding greater satisfaction and meaning in your work.

  • Striking a better balance between work and home life.

  • Discovering your untapped skills and talents - so you can
    start making full use of them.

  • Making your best career path decisions.

  • Becoming a world-class leader.


While it's a wise move to invest in a coach or mentor, it's critical to find someone with the right qualifications. A skilled coach should meet the following minimum requirements. She must:



  • be able to quickly establish rapport and develop a trusting,
    positive relationship with her clients.

  • have outstanding people skills and the ability to develop
    these skills in her clients.

  • be an effective communicator.

  • be unafraid to confront her clients with constructive feedback.

  • be approachable and available to her clients.

  • possess a sophisticated understanding of people and relationships.

  • respect the sensitive and confidential nature of
    the coaching relationship.


With the right coach, there's no limit to the level of success and gratification you can achieve.

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